Hyundai has teamed up with Marvel to create a new “Iron Man” edition of its Kona SUV. Priced at £27,995, it bears a host of styling upgrades inspired by the Iron Man film series.
To start, the Kona gets a redesigned exterior finished in two tone “Iron Man Matte Grey” and “Red Armour,” along with an Iron Man emblem on the roof, “STARK Industries” branding on the sills and a deep bonnet scoop.
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Iron Man edition Konas also get specific “Iron-grip” 18-inch alloy wheels (complete with a set of Iron Man centre caps), Iron Man emblems for the front wings and puddle lamps, along with a handful of Marvel logos.
The interior receives the same treatment; the Kona’s heated leather seats are stamped with “STARK” branding, the infotainment system displays Iron Man’s eyes on startup and the gauge cluster features the superhero’s Arc Reactor as a background graphic. To finish it off, the dashboard bears the signature of Tony Stark.
Despite what the instrument cluster might suggest, the Kona Iron Man edition isn’t powered by a miniaturised Arc Reactor and rocket thrusters, but an entirely conventional 175bhp 1.6-litre, four-cylinder turbocharged petrol. Performance falls short of the Iron Man suit, however, with a more leisurely 0-62mph sprint of 7.9 seconds and 127mph top speed.
The Kona Iron Man edition comes as standard with the equipment from the upper end of the Kona range, including automatic LED headlights, keyless entry, air-conditioning Android Auto, Apple CarPlay and a head-up display.
Only 300 Kona Iron Man editions will be built. On sale from March 2019, they come with Hyundai’s five-year unlimited mileage warranty, Hyundai’s roadside assistance package, a five-year annual health check and a 12-year anti corrosion warranty.
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